Marketing & SEO

Uncover proven tactics in digital marketing, content strategy, and search engine optimization. This category highlights actionable insights, case studies, and tools that help brands grow online visibility.

How to become an SEO freelancer without underpricing or burning out

Many SEO professionals enter freelancing for the same reason: freedom. They dream of fewer meetings, flexible hours, and the ability to choose their own projects.  What they don’t expect? Freelancing isn’t just “SEO without a boss.” It’s SEO plus sales,…

The Data Doppelgänger problem by AtData

Somewhere inside your CRM is a customer who does not exist. They open emails at impossible hours. They redeem promotions with machine-like precision. They browse product pages across three devices in under five minutes. They convert, unsubscribe, re-engage and transact…

How to see AI search prompts inside Google Search Console

We’re getting a lot of questions about prompt tracking. Many of our current and prospective clients are tracking their visibility using tools such as Profound, Athena, and Peec. The million-dollar question that always comes up is “Which prompts should I…

Google February 2026 Discover core update is now complete

The Google February 2026 Discover core update has finished rolling out, starting on February 5, 2026 and now completing just over 21 days later on February 27, 2026. This was the first confirmed Google Search update this year, and the…