Uncover proven tactics in digital marketing, content strategy, and search engine optimization. This category highlights actionable insights, case studies, and tools that help brands grow online visibility.
Analysts working with top YouTube channels report Shorts older than 30 days receive fewer views. YouTube hasn’t confirmed any algorithm change. The post YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen appeared first on Search Engine Journal.
This PPC Pulse recap covers evolving AI Max match type dynamics, real-time retail performance signals, and Google’s expanding use of AI-generated ad language. The post PPC Pulse: AI Max Insights, Cyber Monday Trends & A New Google Asset appeared first…
PPC for ecommerce operates differently from PPC for lead gen or SaaS. The way campaigns learn, the volume of conversion data, and the role each platform plays all require a distinct approach. After shifting into ecommerce, it became clear which…
Modern performance tracking requires KPIs that reflect margin, lifetime value, and pipeline contribution instead of inflated platform numbers. The post The 8 Most Important PPC KPIs You Should Be Tracking appeared first on Search Engine Journal.
Search has moved far beyond blue links and basic ranking signals. People now discover information on Google, TikTok, Pinterest, Amazon, YouTube, and an expanding layer of generative AI platforms that synthesize answers from trusted sources. As SERPs shift toward rich…
Control AI visibility and server strain with a log-validated index of bots, complete with user-agent strings, official IP ranges, crawl rates, and allowlist/block best practices. The post Complete Crawler List For AI User-Agents [Dec 2025] appeared first on Search Engine…
This week’s SEO Pulse examines new data what drives AI citations, plus ChatGPT launches shopping research. Your quick catch-up on what practitioners need to know. The post SEO Pulse: Google Updates Console, Maps & AI Mode Flow appeared first on…
“I think we’re moving into a space where most beauty companies are tech companies,” says Maya Smith. It’s a striking claim from a brand that launched in 2012, long before AI was everywhere. But The Doux has always been ahead…
Breaking news: Cloudflare is experiencing another major service disruption, causing widespread 5xx errors and connectivity issues for websites and services globally. The post Cloudflare Outage Returns, Triggering Fresh Wave Of 5xx Errors appeared first on Search Engine Journal.
YouTube expands title A/B testing globally to all creators with advanced features. Test up to three titles or title-thumbnail combinations per video. The post YouTube Title A/B Testing Rolls Out Globally To Creators appeared first on Search Engine Journal.