Marketing & SEO

Uncover proven tactics in digital marketing, content strategy, and search engine optimization. This category highlights actionable insights, case studies, and tools that help brands grow online visibility.

Google removes Search Engine Land article after false DMCA claim

Google removed a Search Engine Land article (Report: Clickout Media turned news sites into AI gambling hubs, published March 26) from its search results after a copyright complaint (that appears, to us, to be entirely false). Meanwhile, a similar DMCA…

New Google TurboQuant algorithm improves vector search speed

Google says a new compression algorithm, called TurboQuant, can compress and search massive AI data sets with near-zero indexing time, potentially removing one of the biggest speed limits in modern search systems. What it is. TurboQuant is a way to…

Where paid media optimization should stop in long sales cycles

In long sales cycles, a lot of what happens after lead submission involves people. When you optimize campaigns to final sales, you’re teaching the ad platform to respond to how well the sales team performed that month rather than lead…