Uncover proven tactics in digital marketing, content strategy, and search engine optimization. This category highlights actionable insights, case studies, and tools that help brands grow online visibility.
Google’s AI Max for Search is now in global beta with one-click experiments and an upcoming text guidelines feature to steer brand-safe creative. The post Google AI Max For Search Goes Global In Beta appeared first on Search Engine Journal.
Google adds creative, omnichannel, loyalty, and budgeting updates across Ads and YouTube. Including Demand Gen optimization for in-store sales, and 3–90 day total budgets. The post Google Ads Rolls Out New Creative & Omnichannel Tools appeared first on Search Engine…
U.S. impulse buys slipped from 30% to 26% last year, per a Google-commissioned Ipsos study. Shoppers are now spreading their holiday spending from October through January, stretching what used to be a sprint into a three-month season – and Google’s…
Advertisers worldwide can now tap AI Max for Search campaigns, putting Google’s AI tools directly into campaign optimization – with more control, flexibility, and creative oversight. What’s new: Global rollout: AI Max is now in beta across Google Ads, Google…
There’s a challenge brewing for businesses everywhere. Content is becoming virtually indistinguishable online, and it all boils down to the latest industry disruptor: AI. It’s no secret that AI adoption is reaching top speed across many aspects of life and…
Major publishers – including Reddit, Yahoo, Medium, and Quora – today announced support of a new licensing standard, Really Simple Licensing (RSL). In theory, RSL gives websites leverage to demand compensation when AI companies scrape and train on their data.…
Data from 250+ tasks shows how AI Overview preview answers, while purchase intent flows through trusted brands, authority domains, and organic clicks. The post Trust Still Lives In Blue Links appeared first on Search Engine Journal.
Disconnected teams can’t deliver lasting results, making leadership-driven accountability the key to sustained digital performance in today’s AI-first world. The post Who Owns Web Performance? Building A Framework For Digital Accountability appeared first on Search Engine Journal.
After months of work, your website is finally live – but how do you get people to see it? Google Ads looks like the perfect solution, yet many small business owners quickly learn it’s anything but “set and forget.” The…
SEO budgets hold strong as teams align content, AI, and E-E-A-T. Download our 5th annual State of SEO report for full insights. The post The State Of SEO 2026: How To Survive appeared first on Search Engine Journal.