Marketing & SEO

Uncover proven tactics in digital marketing, content strategy, and search engine optimization. This category highlights actionable insights, case studies, and tools that help brands grow online visibility.

Google Ads to permanently delete canceled accounts after six months

Google is tightening its account retention policy — canceled Google Ads accounts will now be permanently deleted six months after cancellation, marking the end of indefinite account storage. Driving the news. Under the new policy, Google will begin a cleanup…

Google officially shuts down Privacy Sandbox

After years of delays and scaled-back ambitions, Google officially killed its Privacy Sandbox, the once-flagship initiative aimed at replacing third-party cookies with privacy-preserving ad technologies. Driving the news. In a blog post Friday, Anthony Chavez, VP of Privacy Sandbox, confirmed…

Search Engine Land Awards 2025: Complete finalists list

Adviso once again is leading the way in the 11th annual Search Engine Land Awards. The Canadian agency is a finalist in six categories in 2025. This is the second year in a row that Adviso has topped our list…

Google crawl stats report is missing a day of data

Google’s crawl stats report is missing a single day of crawl data, which seems to be impacting all sites within Google Search Console. Google has not yet confirmed the issue but it seems to be impacting everyone. What it looks…