Wells Fargo Taps ‘SNL’s’ Marcello Hernandez to Reach Super Bowl Viewers in Very Specific Places
Short excerpt below. Click through to read at the original source.
Marcelo Hernandez is taking some of the energy he displays regularly on “Saturday Night Live” and lending it to Wells Fargo. In a new campaign from the financial-services company that will debut on specific local English- and Spanish-language stations playing NBC’s telecast of Super Bowl LX on Sunday, Hernandez leads a “party patrol” that helps […]