USA Today vs. Google AI Overviews: A World Cup battle for breaking news traffic
via digiday.com
Short excerpt below. Read at the original source.
USA Today Co. is using AI-assisted shell files to publish breaking sports coverage faster. The strategy is designed to capture search traffic before Google’s AI Overviews summarize the news. The publisher tested the approach during the 2026 Winter Olympics and is now using it for coverage of the 2026 FIFA World Cup, Digiday reported. USA […]