The Zero-Click Future: Winning In A World Where Google Doesn’t Send Traffic
via neilpatel.com
Short excerpt below. Read at the original source.
Take a few minutes to think about your website. Have you noticed your traffic dropping even though rankings haven’t really changed? You’re not alone. The rise of zero-click searches on Google and other search engines is upending what we consider SEO success and changing the game. AI Overviews, featured snippets, answer boxes…these give users what […]