Streaming has Americans more glued to their screens than ever, but it could all come crashing down in the case of a ‘content recession,’ BofA says
via institute.bankofamerica.com
Short excerpt below. Read at the original source.
Americans are watching more television than ever, but the screen they turn to increasingly isn’t wired for cable. According to Bank of America Institute, streaming platforms officially overtook traditional “linear” television in viewership share this spring, marking a historic shift in how people spend their downtime. It’s almost as large as linear TV and radio […]