SEGA Announces New Olympic Merch Collab, Reigniting Hopes Of A Mario & Sonic Comeback

via olympics.com

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Sonic boom. SEGA and the International Olympic Committee have today announced that they are teaming up on a new “co-branded merchandising programme” featuring none other than Sonic the Hedgehog. The multi-year deal will see the blue blur cropping up alongside the Olympic rings in a whole range of merch planned for release next year. According […]

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