Sega Admits Acquisition of Angry Birds Maker Rovio Hasn’t Worked as Planned, Blames ‘Rapidly Changing’ and Competitive Mobile Market
via ign.com
Short excerpt below. Read at the original source.
Sega has written off $200 million of its $776 million acquisition of Angry Birds maker, Rovio, stating the “profitability of [the mobile] business had fallen below the initial forecast” — corporate speak for, ‘this hasn’t made us as much money as we thought it would.’ Sega confirmed back in April 2023 plans to purchase Angry […]