@KamalaHQ is relaunching as a Gen Z ‘progressive content hub’
via theverge.com
Short excerpt below. Read at the original source.
Kamala Harris’ social media strategy in the run-up to the 2024 presidential election was filled with Gen Z dog whistles: viral branding based on pop music, memes, camo hats that were a double entendre. It was an effective way to get attention and news coverage, as well as a mountain of user generated content online. […]