How to write an effective communication plan [+ templates]
via hubspot.com
Short excerpt below. Read at the original source.
An angry, influential customer tags your company in a LinkedIn rant about a buggy product release. You watch the impressions climb fast. Comments pile up as others vent their frustrations and feed the frenzy. Welcome to a social media communication crisis. How do you respond? You can’t predict every challenge, but you can expect moments […]