How to use the three-act structure for data storytelling

via thewordling.com

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You’ve audited your client’s website and compiled performance data. You’ve identified what’s working, what can be improved, and your recommendations for future strategies. But how do you turn that data into a presentation that’s easy to explain and builds trust?  Start with stories. Storytelling isn’t just for entertainment. It’s how people make sense of information. […]

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