How to make products machine-readable for multimodal AI search
via searchengineland.com
Short excerpt below. Read at the original source.
As shopping becomes more visually driven, imagery plays a central role in how people evaluate products. Images and videos can unfurl complex stories in an instant, making them powerful tools for communication. In ecommerce, they function as decision tools. Generative search systems extract objects, embedded text, composition, and style to infer use cases and brand […]