How to apply ‘They Ask, You Answer’ to SEO and AI visibility

via searchengineland.com

Short excerpt below. Read at the original source.

Search behavior is no longer just people typing keywords into Google. It’s people asking questions and, in some cases, outsourcing their thinking to LLMs. As Google evolves from a traditional search engine into a more question-and-answer machine, businesses need a robust, time-tested way to respond to customer questions. AI changes how people research and compare […]

Read at Source