How Super Bowl Halftime Shows Lead to Super Sales, From Michael Jackson to Kendrick Lamar
via billboard.com
Short excerpt below. Read at the original source.
Ever since Michael Jackson ushered in the blockbuster era of the Super Bowl halftime show when he headlined in 1993, nearly every performer who has graced the stage on sports’ (and TV’s) biggest night has enjoyed sizable boosts in sales and streams. Looking to continue this tradition is Bad Bunny, who is set to hit […]