How successful marketing teams are optimizing performance in 2026 (and what metrics they’re tracking)
via hubspot.com
Short excerpt below. Read at the original source.
HubSpot’s 2026 State of Marketing report uncovered some good news: 65% of marketers are meeting or exceeding their performance benchmarks. But that success doesn’t happen by accident. Behind those results are clear priorities, rigorous testing, and a sharp focus on the right metrics. This post explores how the most successful teams are optimizing performance in […]