How SeaWorld—Yes, SeaWorld—Programmed The Summer’s Most Viral Concert Series
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The 60-plus-year-old San Diego theme park made waves with a lineup full of ‘90s and ‘00s hip-hop and R&B, including Fat Joe, Ginuwine, and the Ying Yang Twins. GQ columnist Frazier Tharpe talks to park execs about how this happened and what comes next.