Google Ads simplifies enhanced conversions into a single switch
via support.google.com
Short excerpt below. Read at the original source.
Google is removing complexity from one of its most important measurement tools. By merging enhanced conversions for web and leads—and allowing multiple data inputs at once—advertisers get more accurate tracking with less setup friction. What’s happening. Google Ads is consolidating its enhanced conversions features into a unified system with a single on/off toggle. At the […]