AI search & the shift towards inauthenticity & commercial interests
via searchengineland.com
Short excerpt below. Read at the original source.
Historically, Google Search has driven innovation by rewarding high-quality content with visibility and traffic. In the last article in this series, we talked about the risks of Google AI over-personalizing results and reinforcing filter bubbles. In this article, we’ll look at the opposite risk. If Google’s new AI results skew away from diversity and towards […]