80% of ChatGPT product recommendations change when search is enabled: Study
via searchengineland.com
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ChatGPT’s product recommendations changed 80.2% when search was enabled, according to a study of 20,000 responses by Jeff Oxford, founder and CEO of Visibility Labs. Oxford tested 1,000 product-recommendation prompts 10 times each with ChatGPT search enabled and 10 times with search disabled. Only 19.8% of products recommended without search also appeared in recommendations generated […]