4 ways to track AI search visibility when attribution falls short
via searchengineland.com
Short excerpt below. Read at the original source.
Most attribution models were built for a world where people clicked links. Someone searched, clicked a result, landed on a page, and eventually converted. Analytics platforms could connect those actions together and give you a reasonably clear picture of what was working. The system wasn’t perfect, but at least the path was visible. Now, AI-generated […]