12 Best Google Analytics Reports Used by Expert Marketers
via neilpatel.com
Short excerpt below. Read at the original source.
Key Takeaways Google Analytics 4 (GA4) replaced Universal Analytics in July 2023 and introduced a completely redesigned reporting interface. Standard reports are pre-built and cover everyday metrics like traffic and engagement. Explorations is a separate section for custom analysis, such as funnels and path analyses. Not every report deserves equal attention. The ones worth checking […]