Google Ads copywriting with AI: Getting the prompt right

via searchengineland.com

Short excerpt below. Read at the original source.

Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads.  In the past, it meant hours of brainstorming, drafting, and A/B testing.  Today, LLMs like Google’s Gemini can produce high-quality ad copy in minutes.  But the results don’t come from the tool alone – they depend on the […]

Read at Source