AI hype vs. SEO reality: What actually drives leads and revenue
via searchengineland.com
Short excerpt below. Read at the original source.
Your CEO just forwarded you another LinkedIn post claiming “AI killed SEO overnight.” Your client is panicking about ChatGPT stealing their traffic. And you’re wondering if you should throw out everything you know about search optimization. Here’s what the data actually shows: AI-driven search traffic represents less than 1% of total traffic for most websites. […]