AEO metrics every marketer should track in 2026
via hubspot.com
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AEO metrics every marketer should track in 2026 Answer engine optimization (AEO) is a marketing strategy designed to help brands appear more consistently and accurately within AI-driven answer engines such as ChatGPT, Perplexity, and Copilot. According to Adobe Express, 77% of Americans have used ChatGPT as a search tool. Although Google still owns a large […]