Do ‘Evergreen’ Hits Actually Last Forever? Reservoir CEO Reveals the Opportunities and Risks in Buying Catalogs
via billboard.com
Short excerpt below. Read at the original source.
Since 2007, Golnar Khosrowshahi, founder and CEO of Reservoir, has been buying music rights. “It was the not hot, darkest days of the music business,” she says of the time she was setting up the company, referencing challenges with piracy and uncertainty around streaming as a future consumption model for music. “We certainly saw it […]