Keyword Cannibalization: What It Is and How to Avoid It

via support.google.com

Short excerpt below. Read at the original source.

Key Takeaways Keyword cannibalization happens when multiple pages target the same keyword and intent, causing them to compete and dilute your rankings. Spot it quickly with a site search in Google, the Pages view in Search Console, or a keyword cannibalization report in your SEO platform of choice. Fix it by choosing a primary page […]

Read at Source