Apple is bringing ads to Apple Maps as soon as this summer
via 9to5mac.com
Short excerpt below. Read at the original source.
Apple is preparing to introduce sponsored listings in Apple Maps, marking a significant expansion of its advertising business beyond the App Store. How it will work. According to Bloomberg’s Mark Gurman, the system will function similarly to Google Maps — allowing retailers and brands to bid for ad slots against search queries. Sponsored businesses will […]