AI search KPIs: Focus on inclusion, not position
via searchengineland.com
Short excerpt below. Read at the original source.
We need to have a talk about KPIs and AI search. I’ve observed numerous SEO professionals on LinkedIn and at conferences talking about “ranking No. 1 on ChatGPT” as if it’s the equivalent of a No. 1 ranking on Google: On Google, being the first result is often a golden ticket. Going from No. 2 […]