Encouragement boosts people’s likelihood to take climate action
via news.mongabay.com
Short excerpt below. Read at the original source.
The fight against climate change is often framed as a sacrifice: eat less meat and drive less often. But those actions could also be framed positively: eat more plants and ride bikes more often. A new study finds presenting environmental action in a more proactive light makes people more likely to act and feel happier […]