X Games Aspen Up 102% Year-Over-Year With Youth Audiences
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EXCLUSIVE: The X Games had a successful year in Aspen with a 102% annual audience increase among the youth demographic. The 2026 broadcast on ABC and ESPN put up the largest audience with the 2-17 crowd in five years. Overall, the event reached 15.2M viewers, up 48%, per Nielsen. Total audience was also up 46%. […]