Uncontested ads are quietly draining your holiday budget. Here’s how to fight back. by BrandPilot.ai
via brandpilot.ai
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This season, Google Search and Shopping Ads are expected to surge past $70 billion in holiday spending. But there’s a hidden flaw in the auction system — one most advertisers don’t realize is costing them money even when competitors aren’t in the game. BrandPilot calls this the Uncontested Google Ads Problem, and it’s becoming one […]