Google offers a “less disruptive” fix to EU ad-tech showdown
via blog.google
Short excerpt below. Read at the original source.
Google submitted a compliance plan to the European Commission that proposes changes to its ad-tech operations — but rejects calls to break up its business How it works: Google is offering product-level changes — for example, giving publishers the ability to set different minimum prices for different bidders in Google Ad Manager. It’s also proposing […]