How to measure your AI search brand visibility and prove business impact

via searchengineland.com

Short excerpt below. Read at the original source.

Brand visibility is replacing rankings as the most important metric in SEO. AI search engines now answer questions directly – often without a single click to a website. If your brand isn’t mentioned in those AI answers, you’re invisible where it matters most. This isn’t about being No. 1 in blue links anymore.  It’s about […]

Read at Source