7 focus areas as AI transforms search and the customer journey in 2026
via searchengineland.com
Short excerpt below. Read at the original source.
Search is changing faster than ever – and 2026 may be the year it fully breaks from the past. Over the last year, AI has reshaped how people discover, decide, and convert, collapsing the traditional customer journey and cutting touchpoints in half. AI-powered assistants and large language models (LLMs) will handle roughly 25% of global […]