Uber Elevates ‘Uber One’ Into Lifestyle Membership With F1 Rodeo Party in Austin
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Uber is officially in its F1 era. Last weekend, the ride-hailing giant revved into the center of Austin’s Grand Prix scene with The One Party by Uber — a real-life rodeo held in a transformed warehouse outside of the city center. Held exclusively for Uber One members, the invite-only affair featured a performance by Zac […]