Black Friday 2025: The affiliate PPC compliance playbook by Bluepear
via bluepear.net
Short excerpt below. Read at the original source.
Black Friday is when performance peaks — and so do risks. In 2024, global spending reached $74.4 billion, with U.S. online sales up 10.2% year-over-year. Behind that growth, affiliate competition and coupon activity surged, pushing paid channels to their limits. During these high-traffic days, even a single unchecked campaign can waste hundreds of thousands of […]